What? It’s totally scientific and arty. It is the New York Times.

Do yourself a favor and watch the HD version full screen.

This is a fan film released in time for the big Celebration V last week. It’s actually not bad. It’s not great, but it’s not bad. It looks really good, anyway. It’s 20 minutes long, and it’s only the first half, and I highly recommend going full screen on it.

A Light in the Darkness – Part One from A Light in the Darkness on Vimeo.

“Since 2006, one out of every 17 novels bought in the United States was written by James Patterson.”

Holy shit.

A day doesn’t go by that I’m not reminded that I’m an idiot and failing miserably in my chosen profession because I’m not a social media guru. I’m told that everyone is clamoring for it. After all, it’s chock full of added value like this:

This makes Justin Beiber sound awesome.

It is what it says.

Are you a Mad Men fan? Are you fan enough to be watching This Week In Mad Men? The verdict’s still out for me.

It’s a train.

I have a feeling this is what my day is going to be like tomorrow.

Because everything is advertising now, K-Swiss is craftily courting the liberal elite Jewish Hollywood crowd via hilarious viral videos. Because they buy the shit out of cross trainers.

Kenny powered microsite here.